BBA-MBA (5-Year Integrated)
The 5-Year Integrated BBA–MBA is a one-of-a-kind programme designed for ambitious students after Class 12 who wish to build a strong foundation in business and develop advanced managerial skills—all within a single academic track. By integrating undergraduate and postgraduate management education, the programme saves time, ensures conceptual continuity, and eliminates repetition.
Aligned with NEP 2020 and Outcome-Based Education, it blends academic excellence with real-world exposure. Students start with core management principles and progressively advance to MBA-level competencies in strategy, analytics, and leadership. Specializations offered include Marketing, Finance, HR, International Business, Operations, Entrepreneurship, and Business Analytics.
Experiential learning is central to this programme, with case studies, simulations, live projects, industrial visits, internships, and mentorship sessions led by industry experts. Learners also gain an edge through value-added certifications, digital tools training, leadership and communication labs, and entrepreneurial support via incubation centres.
Graduates emerge as confident, future-ready professionals ready to excel as marketing managers, financial analysts, consultants, entrepreneurs, and more. This integrated journey equips students to lead, innovate, and thrive in today’s dynamic business world.
10+2 or equivalent in any stream with English as a compulsory subject from a recognized board/University and having at least 50% marks
5 Years
|
Details |
Amount |
|---|---|
|
Programme Fees (per Semester) |
₹60000 |
|
Examination Fees |
₹3000 |
|
International Programme Fees (per Year) |
Not Applicable |
1. Five-Year Integrated Curriculum: A seamless blend of undergraduate and postgraduate management education, reducing overall duration and avoiding duplication of subjects.
2. Strong Foundation + Advanced Managerial Skills: Covers fundamental business concepts in early years and progressively builds advanced MBA-level strategic, analytical, and leadership competencies.
3. Multidisciplinary & Outcome-Based Learning: Curriculum aligned with NEP guidelines, industry needs, and outcome-based education (OBE) standards.
4. Industry-Oriented Specializations: Options to specialize in Finance, Marketing, HR, International Business, Operations, Entrepreneurship, Business Analytics, etc.
5. Experiential Learning Approach: Includes case studies, simulations, role-plays, live projects, industry assignments, and real-time business problem-solving.
6. Internships & Industry Exposure: Multiple internships, corporate training, industrial visits, corporate mentoring, and expert sessions from industry leaders.
7. Skill Enhancement & Certifications: Focus on soft skills, digital literacy, analytics tools, communication, leadership labs, and value-added certificate programs (e.g., Excel, Power BI, Digital Marketing).
8. Integrated Research & Analytics Training: Exposure to business research methods, data analytics, project work, and analysis tools to develop decision-making capabilities.
9. Entrepreneurship Development Support: Incubation center access, start-up mentorship, innovation labs, business model development, and pitching opportunities.
