The BBA-IBM (Artificial Intelligence for Managers) is a specialized undergraduate program designed to equip future business leaders with strong managerial skills combined with cutting-edge knowledge in Artificial Intelligence. This program focuses on integrating AI into core business processes, helping students understand how AI can transform decision-making across different sectors.

The curriculum emphasizes applied AI concepts in business environments and develops analytical, strategic, and leadership competencies.

Core Subjects Offered:

1. Foundations of Artificial Intelligence – Understanding AI concepts, history, and applications for business transformation.
2. Data Visualization with Python – Learning Python-based tools for creating impactful visual insights from complex data.
3. Data Science – Gaining proficiency in data processing, analysis, and model building for informed managerial decisions.
4. Sectoral Analytics – Applying AI and analytics to various business sectors like finance, marketing, supply chain, and operations.
5. Business Intelligence – Leveraging AI-powered BI tools for real-time insights and strategic planning.
6. AI Application Building for HR – Developing AI-driven solutions to enhance recruitment, employee engagement, and workforce management.